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welcome to the blog

For years I beat myself up about going to uni and getting a Journalism degree when I was totally wasting it. Then I decided to put all those skills to use and start blogging and it was the best decision I ever made. I love to write and I love to share value, so I really hope you enjoy what I've got to share. 
Expect to read about all kinds of topics from my personal stories of navigating entrepreneurship, travelling as an online business owner and of course technology, AI, online business systems, all with a healthy dash of sass and magic. 

Welcome to the blog!

hey there!

I'm Jade Scarfone.
A digital strategist and transformation catalyst, merging a decade of corporate systems mastery with a profound journey of self-discovery. From navigating the high-stakes world of banking to making waves in high-ticket affiliate marketing, I'm now dedicated to empowering entrepreneurs through strategic digital innovations. 

follow @iam.jadescarfone

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What can we learn from Fred Again's last minute sell out tour?

1st April 2024

In the midst of a cost of living crisis, one man shows people WILL still pay for music!It’s been a big week in the Australian music event scene. First, we had the news about another iconic festival (Splendour in the Grass) being cancelled. And as everyone was speculating about the main reason being Australia’s cost […]

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How to add custom fonts to Kajabi, ensuring your online courses, landing pages, and websites align perfectly with your brand's visual style.

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Maintaining a consistent brand identity across all your digital assets is crucial for building trust and recognition with your audience. One of the most impactful ways to achieve this is using custom fonts. In this post, we’ll explore how to add custom fonts to Kajabi, ensuring your online courses, landing pages, and websites align perfectly […]

11th March 2024

How I Used ChatGPT To Define My Brand Message

10th March 2024

In a world valuing clarity and authenticity, finding a message that clicks with your audience can feel like looking for a needle in a haystack. This was my challenge a few months ago, as I struggled to align my message to attract the right clients. Today, I share how I used ChatGPT to define my […]

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Recently I was inspired to create a custom GPT for Tech Witch. Creating a custom GPT with OpenAI involves several steps. I decided to document the process in case anyone else would like to try it out. Firstly, What is a Custom GPT? A custom Generative Pre-trained Transformer (GPT) is a specialised version of the […]

12th February 2024

Read this article to discover how to optimise your landing pages for mobile, ensuring a seamless user experience.

6th February 2024

In today’s fast-paced digital world, having a mobile-optimised landing page is not just a luxury—it’s a necessity. Over half of global web traffic comes from mobile devices. This highlights the crucial need to tailor your online presence for a mobile audience. Let’s dive into why optimising your landing pages for mobile is crucial for your […]

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Balancing Masculine and Feminine energies for business success - This post explores the power of balancing masculine and feminine energies in business for holistic success.

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This post explores the power of balancing masculine and feminine energies in business for holistic success. I’ll speak about my journey with the pendulum swinging too far either way. And how integrating action with intuition is the key to sustainable growth. This is a theme that has been in my field a lot, especially in […]

2nd February 2024