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welcome to the blog

For years I beat myself up about going to uni and getting a Journalism degree when I was totally wasting it. Then I decided to put all those skills to use and start blogging and it was the best decision I ever made. I love to write and I love to share value, so I really hope you enjoy what I've got to share. 
Expect to read about all kinds of topics from my personal stories of navigating entrepreneurship, travelling as an online business owner and of course technology, AI, online business systems, all with a healthy dash of sass and magic. 

Welcome to the blog!

hey there!

I'm Jade Scarfone.
A digital strategist and transformation catalyst, merging a decade of corporate systems mastery with a profound journey of self-discovery. From navigating the high-stakes world of banking to making waves in high-ticket affiliate marketing, I'm now dedicated to empowering entrepreneurs through strategic digital innovations. 

follow @iam.jadescarfone

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Faceless Reels: Why The Hype and Should You Be Using Them?

11th April 2024

You may have noticed a new trend on Instagram – the rise of faceless reels, and specifically faceless accounts. As the name suggests, these accounts thrive without ever revealing the face behind the content, marking a significant shift in digital storytelling and marketing strategies. It seems to be going hand in hand with accounts that […]

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Online Platforms cracking down on AI-generated content

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Since the introduction of AI-generated content, there’s been a lot of debate around the authenticity and reliability of what’s being published online. Not to mention the potential impacts on artists and creatives who could have their art ripped off by AI or lose work due to companies leveraging AI instead. It seems online platforms are […]

11th April 2024

What can we learn from Fred Again's last minute sell out tour?

1st April 2024

In the midst of a cost of living crisis, one man shows people WILL still pay for music!It’s been a big week in the Australian music event scene. First, we had the news about another iconic festival (Splendour in the Grass) being cancelled. And as everyone was speculating about the main reason being Australia’s cost […]

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How I Used ChatGPT To Define My Brand Message

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In a world valuing clarity and authenticity, finding a message that clicks with your audience can feel like looking for a needle in a haystack. This was my challenge a few months ago, as I struggled to align my message to attract the right clients. Today, I share how I used ChatGPT to define my […]

10th March 2024

In this post, I’ll be sharing my favourite online tools to boost your writing skills.

24th February 2024

In the digital age, creating compelling content is not just an art; it’s a necessity. Whether you’re drafting a blog, writing a social media post, or crafting an email, the clarity, engagement, and correctness of your writing can significantly impact your success. I have an academic and corporate background so I tend to overcomplicate my […]

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Viral Video Editing Tools - Opus Clip

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Why Opus Clip Reigns Supreme In this post, we’ll discover the ultimate viral video editing tool. I’ll be sharing why I believe Opus Clip reigns supreme. In the ever-evolving realm of digital content creation, the quest for the perfect video editing tool seems endless. Creators from every corner of the internet, be it TikTokers, YouTubers, […]

20th February 2024