For years I beat myself up about going to uni and getting a Journalism degree when I was totally wasting it. Then I decided to put all those skills to use and start blogging and it was the best decision I ever made. I love to write and I love to share value, so I really hope you enjoy what I've got to share.
Expect to read about all kinds of topics from my personal stories of navigating entrepreneurship, travelling as an online business owner and of course technology, AI, online business systems, all with a healthy dash of sass and magic.

One thing I’ve always spoken about is the importance of building your email list. And with everything going on in the world right now I want to share why I believe building an email list is more important than ever.

Emails are such a powerful form of communication. Especially when you are wanting to grow a powerful personal brand presence. So here’s some examples of the types of emails you should be sending to get the best results.

Creating an email list has been one of the best things I’ve done for my business and I want to encourage you to do it too. So I’ve made it easy with my 5 lead magnet ideas to grow your email list. Start growing yours today!

No-one giving you their email? Need a fresh and fun way to attract more subscribers? Read on to learn how to grow your email list with a quiz.

With social media becoming the more common place to connect with customers many people forget this critical element of business. So I’m here to tell you why building an email list is important for your personal brand.