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welcome to the blog

For years I beat myself up about going to uni and getting a Journalism degree when I was totally wasting it. Then I decided to put all those skills to use and start blogging and it was the best decision I ever made. I love to write and I love to share value, so I really hope you enjoy what I've got to share. 
Expect to read about all kinds of topics from my personal stories of navigating entrepreneurship, travelling as an online business owner and of course technology, AI, online business systems, all with a healthy dash of sass and magic. 

Welcome to the blog!

hey there!

I'm Jade Scarfone.
A digital strategist and transformation catalyst, merging a decade of corporate systems mastery with a profound journey of self-discovery. From navigating the high-stakes world of banking to making waves in high-ticket affiliate marketing, I'm now dedicated to empowering entrepreneurs through strategic digital innovations. 

follow @iam.jadescarfone

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Faceless Reels: Why The Hype and Should You Be Using Them?

11th April 2024

You may have noticed a new trend on Instagram – the rise of faceless reels, and specifically faceless accounts. As the name suggests, these accounts thrive without ever revealing the face behind the content, marking a significant shift in digital storytelling and marketing strategies. It seems to be going hand in hand with accounts that […]

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Instagram released their new feature to over 50 countries yesterday. And we’re going to talk about today. Instagram Reels and what they mean for your brand.

7th August 2020

Welcome to episode 31 of the Branding With Jade podcast where I'll be talking about How to do Instagram Hashtag Research.

27th May 2020

Welcome to episode 31 of the Branding With Jade podcast where I’ll be talking about How to do Instagram Hashtag Research.

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Welcome to episode 30 of the Branding With Jade podcast. This week I’ll be talking about how to cultivate a more engaged audience.

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Welcome to episode 30 of the Branding With Jade podcast. This week I’ll be talking about how to cultivate a more engaged audience. Tune in for all my top tips on how to create content that not only gets people paying attention but also taking action.

13th May 2020

Welcome to episode 29 of the Branding With Jade podcast. This week I’ll be covering 10 mistakes you're making on Instagram and how to fix them.

6th May 2020

Welcome to episode 29 of the Branding With Jade podcast. This week I’ll be covering 10 mistakes you’re making on Instagram and how to fix them. These days no-one really hands out business cards anymore. It’s all about connecting on social media instead. And people are making quick decisions about you based on your appearance […]

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IGTV is one of Instagram's most powerful brand building tools at the moment so let's take a look at how to use IGTV to build a stronger personal brand.

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IGTV is one of Instagram’s most powerful brand building tools at the moment so let’s take a look at how to use IGTV to build a stronger personal brand. What is IGTV? Kind of like your own YouTube channel but within Instagram. Unless you’ve been living under a rock, you’ve probably seen people sharing this […]

21st November 2019